Title: Python for Marketing
Publisher: Linkedin.Learning
Size: 310M (324943479 B)
Files: 7F
Date: 11/12/2019
Course #: Linkedin.Learning
Type: N/A
Published: November 12, 2019
Modified: N/A
URL: www.linkedin.com/learning/python-for-marketing
Author: Nick Duddy
Duration:
Skill: Intermediate
Exer/Code: [X]
Description:
Take your marketing analytics to the next level with Python. The
features that make Python so useful for data scientists are the
same ones that marketers can use to better understand their
customers, product performance, competition, and
marketplace. In this course from Madecraft, you can learn how to
use Python to improve marketing at your business. Discover how to
import and clean data from sources like Google Analytics and
Facebook, merge data sets, create detailed
visualizations, analyze time series data, and build custom
metrics and alerts for your marketing activities. Instructor Nick
Duddy shows how to combine these techniquesΓÇöand helpful Python
libraries like Pandas and SeabornΓÇöto conduct market analysis,
predict consumer behavior, assess the competition, monitor
market trends, and more.